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Are Search Engines Blocking Content Generated By Ai Assistants?

Will Lisil 28/03/2023
AI content creation assistant

There are some writers, curators, bloggers, and creators who are concerned that using AI assistants will block their content on search engines or affect their SEO results. Here are some things to consider.

We made some tests on our own website. If you are a content creator, we invite you to do the same with your own blog, website, or news portal.

The reason why search engines don’t block AI assistant-generated content is that doing so would be akin to shooting themselves in the foot. The reason for this can be explained if you keep reading.

Let’s make a proof of concept test. Doing this type of test is the most effective way to verify if your website or blog is suffering from loss due to artificial intelligence-generated content.

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AI content creation assistant

Create the first article as a sample, using your own words. Create a second article using grammar correction from an AI assistant, and develop a third article totally generated with an AI assistant.

The test we have done is curious. We write about independent artists, and on search engines for some articles, it comes as the first result after the artists’ social network.

Other artists mentioned in more articles appear with our article as the 5th, 8th, and 15th results.

In reality, it’s very random, but the content created by us is live and indexed by search engines very well. This includes the one sample generated by an AI assistant, our proof of concept test.

Research About AI Assistant Content Generation:

We did some research on this topic today, and we just realised that all search engines are going through an evolution, and they also use AI.

So in our opinion, we should not reject AI. It came to stay, and we should not worry that search engines will be blocking AI-generated content as all newspapers are using it now as an assistant to publish articles.

We encourage you to do your own research on this topic, and not trust our words alone. Let’s start with a brief and you go from there if you’re not sure where to start.

AI content creation and SEO

AI And The Big Techs:

The big technology companies are all releasing their own tools called AI assistants, and it’s all founded on AI-based search systems. They have invested billions in these projects, so think about it.

Now it’s an appropriate time for us to pay attention. If companies such as Google, Microsoft, Apple, etc, are releasing tools that work as AI assistants to create content, including developing articles, it doesn’t make any sense for them to start “blocking” any form of content that was written using AI assistants, as these tools are their own newly released products.

Check it out:

  • Google just released “Bard“, which is an AI tool to create content.
  • Microsoft just launched “Copilot“, which is an AI tool to create content.
  • Apple is developing an AI assistant tool for content creation based on “Siri“.
  • Other companies have released upgraded versions of “ChatGPT“, an AI tool to generate content.

It is worth noting that none of the content created using their tools is blocked by search engines. The test we conducted showed that there was a 0% block on the page.

The only thing that prevents content from being indexed by search engines is “SEO techniques,” which have existed since the invention of search engines and have nothing to do with AI.

While bloggers, curators and writers’ concerns are valid, we think that if all of them use AI in a correct and honest way, as an assistant, it will never be a problem. Instead, it will be a solution to the optimization of the existing tools, and for that, we have already 22 alternatives but the list keeps growing fast.

An optimisation is always positive. Welcome to the Artificial Intelligence world.

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About Post Author

Will Lisil

Director & Digital Creator at MW3.biz Ltd, United Kingdom.

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